Opulus Beauty Labs

Opulus Beauty Labs was redesigning their e-commerce website and needed new landing page videos and a fresh library of video assets to highlight their flagship product, The Opoule Treatment and Activator, a product line of freshly activated cosmetic retinol treatments, serums, and masks. They approached us with a need for creative, production, and post-production services and a tight 3-week turnaround for delivery. Our collaboration with Opulus Beauty Labs resulted in over 75 video assets and 30 photos that were used to promote their product line on their website, social, and print.
(Details)
(Challenge)

Opulus Beauty Labs was launching a new category of skincare technology — a first-of-its-kind system that blends freshly activated treatments on demand. The challenge was to create a film that not only explained how the system works, but made it feel luxurious, cutting-edge, and visually elegant. We needed to distill a complex mechanism into simple, elevated visuals that spoke to both beauty lovers and skincare innovators — all without relying on overly clinical tropes or infomercial-style storytelling.

(Goal)

Produce a sleek, science-forward video that introduces the Opulus system as a premium beauty experience, not just a functional tool. The goal was to hero the design, the transformation of textures, and the ritual-like user journey, while weaving in moments of intimacy, detail, and sophistication.

From capsule to cream, every moment needed to feel intentional, luxurious, and precise — reinforcing Opulus’s positioning at the intersection of beauty and biotech.

(Result)

We created a crisp, light-infused brand film that walks viewers through the Opulus experience with clarity and visual poetry. Macro beauty shots highlight the tactile transformation of the product, while sleek, architectural compositions reflect the system’s design innovation.

With a minimalist soundscape and elegant pacing, the final video became a key asset for product launch, retail partnerships, and brand storytelling — helping Opulus stand out as a true category pioneer in the luxury skincare space.